It reportedly reduced the number of devices it planned to manufacture by 10 million, down from an original target of 90 million. Citing “people familiar with the matter,” the news organisation said that Apple had told its suppliers not to expect a surge in demand early next year, and that it may not reach the kind of “blockbuster” sales targets originally envisioned.Īpple had already been forced to cut production on the iPhone 13, which was revealed in September, due to the global chip shortage.
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